Prometeo

Companies these days have the opportunity to develop sophisticated predictive models to boost their sales and make better marketing plans. Thanks to the increasing amount of data being created by people online, companies have an almost bottom-less pool of critical information. But not all of it is relevant. It takes a lot of effort to sift through all that data, figure out what's relevant and what's not, and then put all the relevant data to work and create a marketing plan. But Machine Learning can make this process a lot easier.

Design a Machine Learning model to predict if a client will subscribe to a term deposit or not.

We will provide a marketing campaign data set to the participants: it will be in categorical and numerical formats. The participants will select various parameters from that data set based on the relevance and train their ML models to predict whether a certain customer will subscribe to a term deposit or not.